For local businesses
Enquiries are down and nobody can tell you why. The numbers can.
Murkuz connects your Google Search Console, Analytics and Bing Webmaster to Claude or ChatGPT, read-only. You ask what happened to your website in plain English and get the actual rows back, with the page, the search and the date range attached to every answer. There is no dashboard to learn.
The friction
The data already exists. Getting to it is the work.
You open Search Console once a quarter, set a date range, click into one page, and close the tab before you have found what actually changed.
You ask an assistant why the phone went quiet and it answers with generic advice about your industry, because it cannot see a single number from your site.
Search Console shows one property at a time, so the shop site and the booking pages on their own domain never turn up in the same view.
In practice
You do not learn an interface. You just ask.
You never pick a tool. You type the question the way you would say it out loud, and your agent chooses. Reading your own Search Console, Analytics and Bing data is never metered, on any plan.
“Which searches brought people to my site last month, and which ones did not get a click?”
Tells you the words people actually type before they land on you, not the ones you assumed.
Pull your raw Search Console numbersSearch_AnalyticsNo credit“Is my site still coming up when people search for my service and my town?”
Settles whether the website slipped or the phone is quiet for some other reason, with the positions Search Console recorded.
See what you already rank forKeyword_RankingsNo credit“Which pages on my site lost visits over the last three months?”
Names the pages that quietly stopped bringing enquiries, before you pay to rebuild the site.
See what lost traffic, and how muchLive_Traffic_DropsNo credit“What am I close to ranking for that I could realistically move up on?”
One short list of pages worth an afternoon, ranked by what is already close to the first page.
Find the keywords you are nearly ranking forLive_Quick_WinsNo credit“Do the people who find my booking page on Google actually do anything on it?”
Puts the searches that reach the page next to what visitors did once they landed on it.
Join how a page is found to what visitors then doPage_Search_To_BehaviourNo creditNeeds Search Console + Analytics“Give me one list of every site I run and which of them dropped this month.”
One answer for the whole account, so a second location does not mean a second tab and a second export.
Get every site you run in one answerAll_Sites_OverviewNo credit“How many people search for my service each month, and how hard is that term?”
Prices the demand before you pay anyone to write a page aimed at it. Volume is national, not a radius around your shop.
Look up volume, difficulty and CPCKeyword_Metrics2 credits
Built for more than one site
Search Console shows you one property. We show you all of them.
Most local businesses run one website, and a fair few end up with a second: a booking page on its own domain, or a separate site for the other branch. If you run one site, this is a convenience. If you add the second one next year, it is simply there in the next question, with nothing to reconnect on the agent side.
Two tools take the whole account
Get every site you run in one answer
Every site you run in one response: traffic, direction of travel and what needs attention.
All_Sites_OverviewCompare your sites against each other
Sites compared against each other on the same metrics over the same window.
Portfolio_Comparison
Solo is usually the rung that fits. It wires the one site you actually care about to all three sources, and the research credits cover the occasional check on what people search before they buy. A second location, or a booking site on its own domain, is a property of its own, so that is the rung above.
See what each rung includesSetup
Three steps, then you are done with us.
About three minutes, most of it waiting on Google's consent screen. Read-only, through the official APIs, with your own permissions, revocable from your Google account at any time.
Connect your properties
Sign in with Google, pick the Search Console and Analytics properties you want, then connect Bing Webmaster.
Add Murkuz as a connector
Paste one URL into Claude or ChatGPT and approve it. Any other MCP client works the same way.
Ask, and stop logging in
The web app exists to change what is connected. Most people never open it again.
Questions we get
The things people ask before they connect.
Does Murkuz see my Google Business Profile or the map pack?
No. Murkuz reads Google Search Console, Google Analytics and Bing Webmaster Tools, which cover your website rather than your listing. When a question needs data Murkuz does not have, it says which source is missing instead of reporting a zero that would read as bad news about your site.
Do I have to install anything on my website?
No. You sign in with Google, pick the properties you already own, and approve Murkuz on Google's own consent screen. Nothing is installed on your site, Murkuz never asks for a password, and you can revoke access from your Google account at any time.
Can Murkuz change my website or write the page for me?
No. It reads your search data and tells you what to change, in plain sentences you can hand to whoever looks after the site. Submitting a sitemap is the only thing it ever writes back to Google.